How Culture Drives Recruiting

In this episode, Dr. Travis Yates discusses how culture of an agency begins with recruiting and how that can lead to improved culture within the organization. Culture isn’t just built from within, recruiting and marketing shape it from the outside. By showing the full spectrum of what your agency does and why it matters, you widen your recruiting funnel and create better retention. If you want help aligning your external messaging with the real culture inside your agency, SAFEGUARD Recruiting offers free consultations to discuss practical, mission-aligned recruiting strategies.

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Police Recruiting Videos with Carl Kriss

We bring on our videographer, Carl Kriss, to unpack the documentary-style approach we use to create authentic law enforcement recruiting videos. Carl shares how his background in documentary filmmaking leads with listening first: aligning on the department’s vision, choosing the right officers to feature, running one-on-one pre-interviews, and building relationships

This Police Department Needs 200 Officers and We Are Solving It

In the first episode of a series, Travis Yates and Doug Larsen will discuss, step by step, a law enforcement agency they are helping in real time. Follow this series of episodes to learn, month to month, how we solve law enforcement recruiting for agencies.

The LAPD Staffing Crisis: How To Solve It

The Los Angeles Police Department is in the middle of a recruiting and staffing crisis. Despite years of efforts and millions spent on marketing, the agency remains at its lowest staffing in 30+ years. On this episode of Staffing The Mission, Travis Yates and Doug Larsen discuss the history of