Police Recruiting Success: Part 2

In this episode, Doug Larsen and Travis Yates from SAFEGUARD Recruiting reacts to real-world examples of what not to do in police recruiting. Using a viral recruiting video as the backdrop, Doug breaks down why style alone won’t bring in qualified applicants and how to shift your focus to what works. If your agency is investing in flashy content but still struggling to hire, this episode will show you what’s missing. It’s honest, insightful, and a bit eye-opening.

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Recruiting for public safety is not a checkbox assignment you hand to the next person who is available. Over the past decade, we’ve seen departments civilianize many support functions, including policy management, media relations, and data analysis, for effectiveness and efficiency. When recruiting is treated as “extra duty,” agencies lose
Few understand the law enforcement profession or the recruiting crisis more than Banning Sweatland. A law enforcement professional and military veteran, Banning discusses all things leadership, recruiting, and retention with Travis Yates and SAFEGUARD Recruiting.
SAFEGUARD Recruiting is dedicated to recruiting first responders and in the latest podcast, Doug Larsen and Travis Yates discuss the importance of a department's website and how that can translate to more applicants and hires.
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