SAFEGUARD Recruiting Podcast
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In this episode, Dr. Travis Yates discusses how culture of an agency begins with recruiting and how that can lead to improved culture within the organization. Culture isn’t just built from within, recruiting and marketing shape it from the outside. By showing the full spectrum of what your agency does
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Travis Yates and Doug Larsen join together to discuss how first responder recruiters can recruit modern day candidates by treating them like athletes. If you want to attract, convert, and retain quality candidates, especially passive prospects, you need a recruiting playbook that emphasizes relationship-building, clear communication, and smart use of
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Join Doug Larsen and Travis Yates as they continue their webinar on the five things that law enforcement agencies can immediately implement to improve their recruiting and hiring. These are practical and actionable steps that every agency can use to attract and hire the next generation of law enforcement officers.
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Join Doug Larsen and Travis Yates as they discuss five things that law enforcement agencies can immediately implement to improve their recruiting and hiring. These are practical and actionable steps that every agency can use to attract and hire the next generation of law enforcement officers. After running 400+ recruiting
In this episode, Doug Larsen and Travis Yates from SAFEGUARD Recruiting reacts to real-world examples of what not to do in police recruiting. Using a viral recruiting video as the backdrop, Doug breaks down why style alone won’t bring in qualified applicants and how to shift your focus to what
Travis Yates welcomes Doug Larsen of SAFEGUARD Recruiting to discuss how agencies can have success recruiting in the first of a three-part series. Doug explains how tone, clarity, and structure can make or break your recruiting efforts, no matter the budget. Learn why authenticity and action-oriented content convert better than
In this episode, we sit down with Captain John Walker of the Philadelphia Police Department to discuss his bold transition from operations to recruitment. Tasked with filling 1,200 vacancies, Walker took a data-driven, no-nonsense approach to fix what wasn’t working—cutting processing times, improving candidate communication, and shifting recruitment branding to
In this episode, Doug Larsen and Travis Yates from SAFEGUARD Recruiting react to a real-world example of an agency down hundreds of officers and what it would take, step by step, to staff them fully. From the initial discussion with the agency to messaging and the technology stack needed, this
In this episode, we’re joined by Adam Boyd, a former officer turned fitness expert, to explore “Fit to Protect”—a groundbreaking program helping recruits meet physical and oral board challenges. Travis Yates and Adam dive into how fitness gaps are keeping qualified candidates out and what agencies can do to address
In this episode, Travis Yates and Doug Larsen break down a common misconception in law enforcement recruiting: that building a large social media following will solve your staffing issues. They explain why follower counts don’t equal applications and what drives results. With real-world examples and data-backed insight, they outline the
In this episode. Doug Larsen and Travis Yates unpack the recent resignation of an Illinois police chief over staffing shortages. They explore what went wrong, why disbelief around the crisis still exists, and how agencies can avoid similar outcomes. With practical solutions and a call for collaboration, this conversation highlights
In this episode, Doug Larsen and Travis Yates reveal how one department made a single, strategic change that led to a surge in police applications. They break down the critical role of early touchpoints and explain how something as simple as test scheduling can make or break your recruiting efforts.
Travis Yates and Doug Larsen confront a growing mindset in law enforcement: the belief that full staffing is no longer possible. They share insights from a Midwest agency and explain why this “no hope” mentality is both dangerous and unnecessary. With modern solutions and practical steps, the team outlines how
