SAFEGUARD Recruiting Podcast
Featured
In this episode, Doug Larsen and Travis Yates discuss how small agencies can recruit with less resources than larger agencies. From leveraging technology to automation, SAFEGUARD Recruiting has launched numerous police hiring campaigns for agencies of all sizes with tremendous results.
Featured
In this episode, Travis Yates and Doug Larsen discuss the importance of agencies writing request for proposals correctly so that they can actually staff their agencies full. You can download our guide to writing effective proposals here.
Featured
One thing that makes SAFEGUARD Recruiting different is our background in law enforcement combined with our unique perspective on what agencies need to fully staff. Travis Yates and Doug Larsen have over 50 years of law enforcement experience and they not only recruited inside agencies, but have taken that success
Featured
Join Travis Yates on the latest SAFEGUARD Recruiting Podcast where he discusses the importance of urgency in law enforcement recruiting. The idea of urgency is not new and it's a psychological trigger that gets people to finally take action. After 500+ recruiting campaigns, SAFEGUARD Recruiting has dialed in this important
Travis Yates and Doug Larsen dive into a practical problem every fire, corrections, and law enforcement agency faces: turning general interest into committed applicants and then keeping those applicants moving through a long, often complex hiring pipeline. Watch now and get a clear, actionable road map to improve your conversion
In this episode, Travis Yates and Doug Larsen explore why staying connected with candidates through nurturing campaigns can dramatically improve your hiring outcomes. Doug Larsen shares real data, automation tools, and proven strategies to keep applicants engaged from first contact to final hire. Learn how simple follow-up systems can prevent
Doug Larsen and Travis Yates of SAFEGUARD Recruiting share why great-looking public safety websites often fail to deliver real leads—and what fixes that. Learn how a few simple changes turned Asheville’s site from stagnant to a steady stream of candidates. We cover lead magnets, navigation, ATS integration, and how to
In this episode, Doug Larsen and Travis Yates of SAFEGUARD Recruiting break down the three essentials of successful police recruiting: distinguishing recruiting from marketing, understanding your data, and building effective systems. With nearly 100 years of law enforcement experience, Doug explains why fancy videos alone won’t fill vacancies—and what will.
In this episode, Doug Larsen and Travis Yates from SAFEGUARD Recruiting reacts to real-world examples of what not to do in police recruiting. Using a viral recruiting video as the backdrop, Doug breaks down why style alone won’t bring in qualified applicants and how to shift your focus to what
Travis Yates welcomes Doug Larsen of SAFEGUARD Recruiting to discuss how agencies can have success recruiting in the first of a three-part series. Doug explains how tone, clarity, and structure can make or break your recruiting efforts, no matter the budget. Learn why authenticity and action-oriented content convert better than
In this episode, we sit down with Captain John Walker of the Philadelphia Police Department to discuss his bold transition from operations to recruitment. Tasked with filling 1,200 vacancies, Walker took a data-driven, no-nonsense approach to fix what wasn’t working—cutting processing times, improving candidate communication, and shifting recruitment branding to
In this episode, Doug Larsen and Travis Yates from SAFEGUARD Recruiting react to a real-world example of an agency down hundreds of officers and what it would take, step by step, to staff them fully. From the initial discussion with the agency to messaging and the technology stack needed, this
In this episode, we’re joined by Adam Boyd, a former officer turned fitness expert, to explore “Fit to Protect”—a groundbreaking program helping recruits meet physical and oral board challenges. Travis Yates and Adam dive into how fitness gaps are keeping qualified candidates out and what agencies can do to address