SAFEGUARD Recruiting Podcast
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In this episode, Doug Larsen and Travis Yates discuss how small agencies can recruit with less resources than larger agencies. From leveraging technology to automation, SAFEGUARD Recruiting has launched numerous police hiring campaigns for agencies of all sizes with tremendous results.
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In this episode, Travis Yates and Doug Larsen discuss the importance of agencies writing request for proposals correctly so that they can actually staff their agencies full. You can download our guide to writing effective proposals here.
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One thing that makes SAFEGUARD Recruiting different is our background in law enforcement combined with our unique perspective on what agencies need to fully staff. Travis Yates and Doug Larsen have over 50 years of law enforcement experience and they not only recruited inside agencies, but have taken that success
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Join Travis Yates on the latest SAFEGUARD Recruiting Podcast where he discusses the importance of urgency in law enforcement recruiting. The idea of urgency is not new and it's a psychological trigger that gets people to finally take action. After 500+ recruiting campaigns, SAFEGUARD Recruiting has dialed in this important
In this episode, Travis Yates and Doug Larsen break down a common misconception in law enforcement recruiting: that building a large social media following will solve your staffing issues. They explain why follower counts don’t equal applications and what drives results. With real-world examples and data-backed insight, they outline the
In this episode. Doug Larsen and Travis Yates unpack the recent resignation of an Illinois police chief over staffing shortages. They explore what went wrong, why disbelief around the crisis still exists, and how agencies can avoid similar outcomes. With practical solutions and a call for collaboration, this conversation highlights
In this episode, Doug Larsen and Travis Yates reveal how one department made a single, strategic change that led to a surge in police applications. They break down the critical role of early touchpoints and explain how something as simple as test scheduling can make or break your recruiting efforts.
Travis Yates and Doug Larsen confront a growing mindset in law enforcement: the belief that full staffing is no longer possible. They share insights from a Midwest agency and explain why this “no hope” mentality is both dangerous and unnecessary. With modern solutions and practical steps, the team outlines how
In this episode, Travis Yates and Doug Larsen share why relying too heavily on lateral recruiting may be hurting, not helping, law enforcement agencies. They break down the limitations of chasing already-employed officers and explain why a balanced strategy, including new recruits, is essential for long-term staffing success. If your
In this episode, Travis Yates and Doug Larsen tackle a hot topic: should your agency aim for a viral recruiting video? They break down what viral content can and can’t do for your hiring goals, and why focusing on flash over function often leads to disappointment. With a focus on
In this episode, Doug Larsen and Travis Yates dive into how law enforcement agencies can attract a more diverse workforce, beyond just checking boxes. With the 30x30 pledge as a backdrop, they explain how SAFEGUARD Recruiting’s data-driven strategies, custom campaigns, and intentional messaging help agencies move from intent to impact.
In this episode, Travis Yates and Doug Larsen uncover the often-overlooked key to successful law enforcement recruiting: making phone calls. Backed by surprising data, they explain why direct outreach outperforms fancy campaigns and how simple, consistent communication drives real engagement. If your agency is struggling to convert interest into applicants,
In this episode, Travis Yates and Doug Larsen explain why data is the foundation of any successful law enforcement recruiting campaign. From understanding what information agencies need to track cost-per-hire and application conversion rates, they show how data transforms guesswork into strategy. Learn how digital campaigns can be optimized through